British garden equipment manufacturer and distributor Handy is excited to announce it has teamed up with lawn experts GreenThumb to create a brand-new retail-led initiative with its Webb Garden Power, The Handy and Greenworks Tools brands, providing customers with a host of valuable savings and benefits.
The new Handy and GreenThumb partnership offers the chance to provide customers with a range of exclusive money-saving opportunities and exciting competition offers. Starting in Spring 2024, customers who purchase a Webb lawnmower will be entered into a free prize draw to win a year’s worth of GreenThumb lawncare treatments and the chance to claim money back on any Webb lawnmower purchased. This presents a fantastic retail opportunity that shouldn't be missed.
Launching at this year’s GreenThumb National Conference on October 26th, the new Handy and GreenThumb collaboration will be promoted via a range of point-of-sale material in participating stores and across various digital marketing channels. This latest initiative also offers new and existing GreenThumb customers access to a range of exclusive garden machinery deals and prize bundles via GreenThumb’s social media platforms, refer a friend incentive and their newsletter, Lawn Love.
“With customer satisfaction at the heart of everything we do, we’re delighted to be partnering with such a well-known brand with the same ethos” comments Mark Moseley, Handy Sales and Marketing Director. “Webb, The Handy and Greenworks are renowned for delivering high-quality garden machinery at sensible prices, so by joining forces with the UK’s most recommended lawn care service, we’re hoping this exciting new initiative not only continues to provide customers with valuable cost savings but also helps to enhance the customer experience when it comes to purchasing garden machinery instore”.
GreenThumb has built an enviable reputation in the UK. With over 220 branches and over a quarter of a million customers they treat residential and commercial lawns from Inverness to the Isle of Wight from Derry to Derbyshire.
“As partners with our customer’s in creating lawns to be proud of, we’re excited to extend that relationship into gardening tools and equipment with Handy’s support.” Paul Edwards, GreenThumb’s Managing Director goes on to share; “With our focus on wellbeing through the benefits of a green outdoor space, we see Handy as an enabler for a gardening experience made more pleasurable through reliable tools and environmentally positive machinery.”