Peckish & Gardman launch seasonal Wild Bird Gift Sets

Company: Westland Horticulture
  • Peckish Wild Bird Gift Set
  • Gardman Festive Feasts Selection Box

As consumer buying habits shift towards gifting for the festive season, Peckish & Gardman, two of the UK’s leading wild bird care brands, are tapping into the growing demand for wildlife-friendly gifting with two specially crafted festive sets. Designed to attract both bird enthusiasts and Christmas shoppers looking for thoughtful presents, these gift sets provide garden centres with a unique seasonal sales opportunity.

Peckish Wild Bird Gift Set

A charming, ready-to-retail gift, this set is tailored to the UK’s most loved wild birds, the robin. It includes a reusable Peckish Seed Feeder and a pack of Peckish Robin Insect Mix, enriched with mealworms, insects, and the brand’s unique CalVita® vitamin mix to boost bird health through the colder months.

The refillable feeder is reliable, recyclable, and simple to use, making it a perfect starter gift for novice bird feeders, as well as an attractive add-on for existing customers.

Gardman Festive Feasts Selection Box

Bringing the concept of the Christmas selection box to the bird care category, this premium gift set is designed to encourage new customers into the wild bird category with a beautifully packaged gift set.

The box includes:

  • Gardman Flip Top Seed Feeder – a plastic feeder with a flip top lid for easy filling
  • Gardman No Mess Seed Mix (1.6kg) – a premium blend of sunflower hearts and peanut bites, with 100% edible ingredients, so there’s no mess, no husks, and no waste
  • Gardman Seed & Mealworm Suet Feast – a protein-packed suet block that’s a year-round favourite
  • Gardman Suet Filled Coconut – a natural, ready-to-hang coconut shell filled with suet and seeds for a tasty, energy-rich meal
  • Gardman 6 Pack of Fat Snax – suet, cereal and seed balls for a nutritious snack that keeps wild birds’ energy up even in the depths of winter.

Anastasia Scaife, Head of Marketing, Bird & Pet Care Division, commented: “Winter is a key period for the wild bird category, and to capture seasonal gifting and impulse purchases we’re bringing to market two gift sets that are perfect for wildlife enthusiasts. They’re both packaged in attractive and eye-catching designs and offer a strong shelf appeal to capture shopper attention.”

In common with all Peckish and Gardman products, the wild bird seasonal gift packs can be ordered 24/7 via Westland Live, and frequent top-ups are easy as part of a Westland weekly delivery. Scan here to login in or sign up. To benefit from the in-store POS and display units contact your Westland Account Manager.

www.westland.com

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