Ivyline steps into Spring with beautiful new lines for Home & Garden
You can book an appointment to view the full Ivyline Collection at the showroom in Kenilworth.
Market-leading British supplier, Ivyline, is heading into Spring 2024 with one of its most beautiful new collections for home and garden, including extensions to its Royal Botanic Gardens, Kew (RBGK) Licensed range. The season was kick-started by an incredibly successful showcase at Spring Fair, where the company’s stand in Hall 7 was packed with buyers for the duration of the event.
Highlights for 2024 include a brand-new collection of RBGK-licensed water features, spectacular large-scale emporium pieces for outdoors and – introduced for A/W24 - pumpkin themed planters and candle holders for a warm and stylish seasonal shift for Q3. Christmas also came early for Spring Fair’s huge retail audience, as Ivyline continues to develop its offering in this important home accessories category.
Homing in on the Gift market
Design-focused pots and planters are once again the lifeblood of Ivyline’s extensive range, with the majority of products made in Europe, often from recycled glass or other sustainable materials such as jute, wicker or seagrass. As houseplant cultivation and gardening are two of the most popular lifestyle trends in Britain, the opportunities for gifting are huge, with multiple planter models and design edits created with special occasions in mind.
Elegant orchid vases and glazed indoor pots in deliciously fresh colours join handmade premium terracotta for the ultimate in cottagecore style, whilst charmingly rustic hanging baskets, chic containers with robust wooden stands and luxurious metallic planters help to make this a must-have collection for home and gift stores.
The Greater Outdoors
Ivyline excelled once again with its outdoor offering, as the trend for large-scale planters and natural terracotta makes for truly covetable displays. UV stable and frost proof, the latest pots in this category elevate outdoor living to new heights, perfectly complemented by Ivyline’s beautiful outdoor furniture, firepits and water features. Country Living has never looked so cool, with Ivyline designs featured extensively in lifestyle magazines and national press, delivering a boost to retailers who stock these standout product lines.
After a sellout year in 2023, the RBGK licensed collection for outdoors has received a massive boost for 2024, with lotus-shaped water features, beautiful containers and high-end plant accessories. The luxurious Lifestyle Garden grow-your-own range has been expanded with new metal plant trellis designs, hanging baskets, plant supports and protectors.
Festive Elegance
Retailers seeking unusual new lines for Christmas will find much to inspire them in the Ivyline collection, which is being grown and developed with each new season. Candles are synonymous with Christmas for many retailers, as homeowners seek to celebrate Advent and bring light to the dark days of winter. To help meet this demand and stimulate further growth, Ivyline has greatly extended its offering of candles and candle holders in a variety of materials to suit all price points.
Sustainable polished walnut and ceramic stands for pillar candles will transcend the seasons, whilst opulent table-centrepieces bring the festive spirit to blazing life in a variety of shapes and sizes to suit all styles of home interior, from sleek and modern to rustic and traditional. Metallic glass tealight holders and hurricane lanterns will work equally well from Christmas to Easter, indoors or outdoors, whilst sweet novelty candles shaped like pinecones, Christmas trees and gnomes make perfect stocking fillers and token gifts.
New for 2024 is a beautiful Advent decoration constructed of sustainable mango wood with changeable metal date markers shaped like Christmas trees and houses. Ideal for bringing festive warmth and cheer to windowsills, mantelpieces or side tables, it rounds off a stellar festive line-up that will have your customers queuing at the door when Christmas shopping starts.
To book an appointment at Ivyline’s dedicated showroom email sales@ivylinegb.co.uk or call 024 7633 9180. Visit the website for more information: www.ivylinegb.co.uk