PATS 2026 to showcase latest pet innovations

PATS 2026 will return to the NEC Birmingham from 27-29 September, offering retailers and buyers the UK's largest showcase of new pet and aquatics products.
Organisers say the exhibition will be the only event this year where visitors can see the full range of products launched onto the UK market, with exhibitors attending from more than 30 countries.
More than 140 brands will be exhibiting at PATS for the first time, providing retailers, aquatics specialists and garden centres with access to new products, innovations and emerging trends.
A major attraction will be the New Product Showcase and Awards, where exhibitors will unveil their latest launches. Entries will be judged by independent retailers and industry experts on the opening day of the show.
The New Starter Zone will again provide a platform for businesses less than three years old, helping visitors discover new and emerging brands.
PATS is building on a record-breaking 2025 event, which attracted 6,021 visitors, a 70% increase on the previous year. International attendance also rose significantly, with 317 overseas visitors and 445 exhibitors participating.
New features for 2026 will include an International Pavilion and a dedicated Hosted Buyer Programme, reflecting the exhibition's growing global profile.
The show will also run alongside BETA International, allowing visitors to access both exhibitions with a single registration.
Visitor registration is now open, with free entry available to qualifying trade professionals.
Visitor registration is open at https://bit.ly/42L7tca, and it’s free to attend for qualifying trade professionals. For more details of the visitor attractions as well as a full list of exhibitors visit www.patshow.co.uk.