Dobbies celebrates National Children’s Gardening Week with refreshed Little Seedlings
Dobbies has announced the online relaunch of its Little Seedlings Club, to support and celebrate National Children’s Gardening Week (29 May – 6 June).
Dobbies Little Seedlings Club previously ran in stores across the UK, but workshops haven’t been able to take place in person since March 2020.
Relaunched online
The relaunched online format provides a fantastic way for budding young gardeners to learn all about plants, wildlife, the environment and sustainability, while supplying them with an abundance of fun facts and top tips to impress their friends.
Marcus Eyles, horticultural director of Dobbies, said: “Our Little Seedlings Club has always been hugely popular across our stores, and so we are very pleased to be able to relaunch the club in a virtual format, marking National Children’s Gardening Week. We hope that the relaunched Little Seedlings Club will educate, inform and inspire a whole new host of young gardeners.”
Mix of topical online content
Available for free on the Dobbies website, Little Seedlings will offer a mix of topical online content, including factsheets, educational guides, activity sheets and suggestions for ways to put green fingers to work, with topics spanning everything from creating bug hotels and DIY seed bombs, to learning about composting, plant lifecycles and the anatomy of flowers, plus an array of weird and wonderful facts.
The new-look Little Seedlings Club will also offer free virtual events, coinciding with Dobbies’ current series of online Expert Events. On Saturday 5 June at 10:30, Dobbies will host ‘Get Gardening with Your Little Seedlings’ – a free, virtual event open to everybody, designed to encourage parents and grandparents to enjoy time in the garden with their little ones.
Ambassadors
As well as this, Dobbies will be launching a campaign to find Ambassadors for Little Seedlings, open to children across the UK.
The campaign will find the faces of the Little Seedlings Club, who will then have the opportunity to provide their own blogs about gardening for Dobbies customers to enjoy, as well as appearing in Dobbies’ social media campaigns with photos of their gardening progress.
Children can apply to become a Little Seedlings Ambassador at https://www.dobbies.com/little-seedlings-ambassadors
https://www.dobbies.com/little-seedlings