Alton and Tring Garden Centres Raise £5,700 for Greenfingers
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John Wallis, Regional Manager of British Garden Centres, with Linda Petrons
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Alton Christmas Display
Alton Garden Centre and Tring Garden Centre have raised more than £5,700 for Greenfingers Charity following two successful festive fundraising events to mark the start of the Christmas season.
Both centres welcomed local communities for special evening events combining Christmas shopping and entertainment with support for the charity, which designs and creates therapeutic gardens for children in hospices across the UK.
At Alton Garden Centre, an exclusive Charity Preview Evening officially launched the festive season. Visitors were welcomed to the centre’s biggest Christmas department to date, following its move into the British Garden Centres group earlier this year.
Guests enjoyed live music, festive drinks and refreshments while exploring the new Christmas themes and displays. The evening also included a 15% discount across the Christmas department, a meet-and-greet with Santa and an early Christmas gift for ticket holders. All ticket sales were donated directly to Greenfingers Charity.
Meanwhile, Tring Garden Centre hosted a festive quiz night alongside a late-night shopping event. Customers put their general knowledge to the test while enjoying the newly unveiled Christmas department and seasonal refreshments.
A Christmas raffle added to the fundraising, with prizes donated by local businesses and supporters. Visitors were able to enjoy an evening of festive shopping and entertainment while contributing to the charity.
Through ticket sales, quiz entries, raffle tickets and customer donations across both events, the centres raised a combined total of more than £5,700.
Libby Stubbs, Events Manager at British Garden Centres, said: “We are thrilled by the incredible turnouts at both Alton and Tring. Our team worked hard to create two memorable evenings for our customers, and seeing everyone come together to celebrate Christmas while supporting such a vital charity was fantastic. We want to thank every customer and team member who contributed to making these events such a success.”
Linda Petrons, Director of Fundraising and Communications at Greenfingers Charity, added: “We are incredibly grateful to the teams at Alton and Tring Garden Centres, as well as all who came along to support these festive events. This fantastic amount raised will go directly toward creating inspiring, therapeutic hospice gardens across the UK, offering life-limited children and their families magical outdoor spaces to spend precious time together.”
Greenfingers Charity works with children's hospices across the UK to create gardens that provide welcoming outdoor spaces for children and their families. The funds raised by the two garden centres will help support this work.
Alton and Tring are part of British Garden Centres, the UK's largest family-owned garden centre group, which operates 80 centres nationwide. Owned and led by the Stubbs family, the business began in 1990 with the opening of Woodthorpe Garden Centre in Lincolnshire.
Since 2018, the group has expanded through a series of acquisitions and now employs more than 3,500 people across its garden centres, restaurants, growing nurseries, distribution centres and other operations.