Seedball scoop gold at GLEE with its innovative new Herb Tubes
Following its launch, the new Herb Tubes also scooped the 'Best New Product Award' in the gifts category at Glee! Speaking on the win, Dr Emily Lambert, conservation scientist and co-founder of Seedball said "It was really exciting to win the award. The judges asked some great questions about the products and were eager to learn more. The New Product Showcase is an excellent opportunity and an additional benefit of exhibiting at this great show. The interest it encouraged was phenomenal, so many visitors were coming to the stand to check out the Herb Tubes and find out more about our other products. This year's GLEE has been incredible, and winning the award was the cherry on top!”
Each beautifully illustrated tube contains 20 seed balls, each filled with seeds from aromatic herbs including, basil, chive, mint, parsley and wild rocket salad. The herbs not only add delicious flavour to our favourite dishes, but the plants also provide vital food for pollinators. When left to bloom, each herb bursts with wonderful wildflowers, offering a colourful display in the garden, as well as a hearty meal for bees, butterflies and other beneficial bugs.
The Herb Tubes each cover approximately one square metre, or three to five medium sized pots, perfect for wildlife gardens, window boxes, patios and balconies. The vibrant, floral designs of the tubes make the product particularly eye-catching and are guaranteed to be a customer favourite in the approach to the gifting season.
The new Herb Tubes can be purchased in packs of 21 and come in shelf-ready packaging for ease and an aesthetic display. Stockists can choose boxes of one variety or a mixed selection, with the price per unit being £2.60 and a retail price of £6.00.
To explore Seedball’s wider range of innovative wildflower products, visit Seedball’s trade website at: www.seedballtrade.co.uk/shop